In this commercial for the selective service, they had a blond woman tell the men in American who are obligated to sign up to potentially be drafted to "do it for me". She also tells men all of the privileges they get for signing up.
Sign up for her and sign up so that you can have access to the same privileges she has access to simply for reaching adulthood as a woman. This is the kind of cultural pressure men in the western world have been subjected to for far too long in a so-called equal society. Men should not be the only sex who has these sort of responsibilities imposed upon them.